Innovating in retail to offer a
multi-sensory shopping experience

With a strategic shift of focus to retail, the brand is looking to create a more holistic retail
offering through integration of an experiential customer journey into current retail concept.

Retail visual merchandising for 1872 Clipper Tea Co. by Fuchsia Creative

Category inspired VM enabling attraction of customers & ease of shopping journey.

Instore display solutions for high end tea retailer, 1872 Clipper Tea Co. by Fuchsia Creative

All-encompassing sensory sampling area.

Commercial retail space designs to emphasis the brand elements of 1872 Clipper Tea Co.

Subtle use of wood & curvature elements, to deliver the nautical equities of brand
in a classy manner.

Fuchsia Creative used best seller hot spots as an effective visual merchandising strategy

Creation of hot spot Best Sellers area to distract passer-bys.

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