TROUBLE IN (SHOPPER’S) PARADISE: HOW SINGAPORE MALLS RETHOUGHT THE RETAIL EXPERIENCE
As e-commerce giants put the squeeze on brick-and-mortar shops in the Lion City’s malls, savvy operators are rethinking the world of retail by offering food, drink ... and experiences
By Pearl Lee
August 14th, 2017Why did L'Oreal Collaborate with Philips to Launch a Male Grooming Outlet at Changi Airport?
In an effort to better capture its male clientele through its grooming products, L'Oreal Paris Men Expert has collaborated with Philips Shavers to establish an experiential pop-up barber shop at Changi Airport.
